In this customer story, find out how SURA Colombia completely innovated their fraud detection at claims with FRISS.
With 75 years of experience, this branch of Suramericana S.A. offers a wide portfolio of insurance policies. It also provides services that increase customer wellbeing, and offers sustainable competitiveness to over 12 million unique clients by managing trends and risks. Its lines of business include life and general insurance, encompassing policies that are both voluntary and those that are compulsory. SURA Colombia’s value proposition is complemented by offering health services and diagnostic support, as well as consultancy and technical assistance.
SURA Colombia is the leading insurance company in Colombia, with a 24.3% share of the market at the end of 2019.
SURA Colombia’s claims procedure was manual and based on the adjuster’s instincts. There was a need for greater information and a technological tool that would help them through this process. It is, for this
reason, they sought out FRISS to help them facilitate detecting fraud.
The implementation of FRISS was successful and they were able to deal with the integration of the information, solving SURA’s two main challenges.